Capital Food (Saudi Arabia)

Challenge:

Capital Food, a newly established cloud kitchen brand, aimed to establish a strong brand presence and attract customers in a competitive market. They required comprehensive branding, website design and development, and digital marketing strategies to successfully launch their brand and reach their target audience.

Solution:

Atlas Solutions partnered with Capital Food to develop a comprehensive strategy for launching and promoting the cloud kitchen brand. The project included the following key components:

• Branding: Atlas Solutions collaborated with Capital Food to create a unique brand identity that resonated with their target audience. This involved logo design, brand colors, typography, and brand guidelines to ensure consistency across all brand assets.
• Website Design and Development: Atlas Solutions designed and developed a user-friendly website for Capital Food, showcasing their menu, ordering process, and delivery options. The website was optimized for mobile devices and included features such as online ordering, customer reviews, and contact information.
• Digital Marketing: Atlas Solutions implemented a digital marketing strategy to promote Capital Food and attract customers. This included social media marketing, search engine optimization (SEO), email marketing, and online advertising campaigns to raise awareness and drive traffic to the website

Results:

Atlas successfully launched the social media for Capital Food with strong branding and a comprehensive marketing strategy. This effort significantly increased brand awareness and established a robust social media presence for Capital Food. The campaign also attracted numerous companies to open kitchens in collaboration with Capital Food.